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“We want our works to be elegant, expressive, to exude life and have feelings.
We want them to reflect the good side of life, the positive values of human beings, everything that dignifies life”.
Juan, José and Vicente Lladró
Heirs of the ancient tradition of porcelain, the Lladró brothers knew how to make this tradition their own and to bring a type of art that, up to then, had been reserved to a few much closer to people. In 1953, they quit their work at a tiles factory and built a little Moorish kiln in the courtyard of the family home.
Their adventure began in Almàssera, a little town on the outskirts of the Spanish city of Valencia. And very near the place where they installed this first rudimentary workshop, is where The City of Porcelain stands today. Over two thousand people now work there, and their creations are exported to more than one hundred countries all around the world and sold in almost 4,000 points of sale. |
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Pier 55